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The Government Director, of Marketing campaign In opposition to Medication and Substance Abuse, Valentine Ani, popularly sometimes often known as Zhyon contained in the leisure commerce, has urged entertainers to make the most of their respective platforms to sort out the challenges posed by drug and substance abuse in Nigeria.
Talking in the midst of the NGO’s media launch on the Lagos Airport Resort, Ikeja, Lagos State, he acknowledged youths had been keen on leisure, along with that entertainers ought to be on the forefront of foremost the promoting advertising marketing campaign in opposition to the abuse of illicit therapy contained in the nation.
He acknowledged, “I’m from a background the place drugs have created havoc and that’s the rationale I took it upon myself to get some people that are moreover passionate about this course to sort a entrance and begin to advertising marketing campaign in opposition to it.
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“Leisure is little query one factor that the youths can’t do with out. The actual fact is that we have now now been producing further of the damaging aspects of what our creativity can do. Leisure is an influence that if appropriately channeled, will create optimistic modifications.
“However most of our colleagues are in some way responsible of drug use and drug abuse. I do know that if we will do that from throughout the leisure business, it is going to be loads quicker in taking this message to the youth after which getting the youths off medicine as a result of entertainers are like icons and as soon as we will get all arms on deck throughout the board, I feel the notice towards drug abuse will unfold quicker.”
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Zhyon acknowledged he collaborated with organizations together with the Advocate for International Peace Worldwide, Aforevo TV, and Afestac Media, amongst others, along with that plans had been concluded to make the most of leisure to promoting advertising marketing campaign in opposition to drug abuse at fairly a number of faculties.
Additionally talking, the Government Director of, the African Youths Initiative on Crime Prevention, Amb. Chris Ibeh described the leisure commerce as the right influencer of drug-related elements in Nigeria and globally.
“There have been circumstances the place Nigerian musicians push drug factors of their motion pictures whereas a number of of them died due to drugs and substance abuse.
“So, it’s a factor of pleasure that we now have stakeholders from the leisure business coming to say no to medicine and substance abuse. This can be a step ahead in complementing the efforts of the NDLEA,” Ibeh acknowledged.